Unlock the power of your host profile

Guests have told us that they want to know who they’ll be sharing the home with before they reserve a room. Your host profile can help you introduce yourself and set guest expectations.

Your host profile is the guest’s view of your Airbnb profile. Your name, years hosting, star rating, and number of guest reviews appear at the top. That’s followed by any personal details you’d like to add, such as your work, hobbies, languages, fun facts, pet’s name, and what makes staying at your place special.

Guests may see parts of your host profile in search results for rooms. They can tap your photo to view your full profile. Guests can also access your profile from your listing.

Try these tips for taking a photo that’ll make a great first impression.

Your host profile helps you start building rapport with guests. Learning that you share a common interest, line of work, or taste in music creates a sense of familiarity.

“The host doesn’t have to be my best friend, but they should be someone who I feel good sharing a space with,” says Stacey, a guest based in Oklahoma City. “Their profile humanizes them and helps set the tone for the visit.”

Getting more details upfront also helps guests decide whether your place is a good fit for their travel needs, while saving both of you time and energy. “It cuts down on messaging back and forth and makes booking even easier, because my questions are already answered,” Stacey says.

Chris, a Superhost in Macon, Georgia, uses his host profile to break the ice with guests. “I’m a quiet person, and it’s helped me open up more,” he says. 

In his profile, Chris notes that he’s a retired athlete who played football for 2 historically Black universities. He also shares that he:

• Spends too much time golfing
• Was born in the ’80s
• Provides a coffee bar for guests

Taking the time to give guests a bit more to go on before they book your room can help match guests who have similar interests and routines.

As guest Stacey notes, “If I read that the host ‘spends too much time’ singing karaoke, I know they’re going to expect a different kind of guest than a host who ‘spends too much time’ home binge-watching Netflix.”

Information contained in this article may have changed since publication.